Our team recently captured event videography Los Angeles for an exciting product launch with Swatch. This unforgettable event took place at the Swatch store inside Westfield Century City and celebrated their latest collaboration with OMEGA—the launch of the Blue Moonphase watch.
Swatch has been making waves in the watch world since the 1980s. Known for bold colors, creative designs, and affordable style, Swatch turned watches into fashion accessories. Their fun approach to watchmaking quickly earned them global popularity. Over the years, they’ve partnered with brands like OMEGA to create limited-edition timepieces that collectors can’t resist.
The new Blue Moonphase watch is part of the popular Bioceramic MoonSwatch Collection. Designed to honor the blue moon of August 19, 2024, this watch brings together vibrant style and impressive details. It features a blue Bioceramic case, crown, and pushers, along with a blue VELCRO® strap and light blue stitching. The panda-style dial combines blue and silver-opaline tones, while oversized blue moons rotate in the subdial at 2 o’clock. Under UV light, hidden details appear, making this model even more unique.
The launch party was a huge success. Lines stretched across Westfield Century City as excited shoppers waited to purchase the new watch. Inside the Swatch store, guests explored displays, admired the new design, and posed next to the bright, eye-catching Moonswatch car. Energy filled the space as fans celebrated this creative collaboration. Our team captured every moment, from candid reactions to stylish product shots.
If you’re planning a brand activation, product launch, or retail event, our event videography Los Angeles team can help tell your story. Our team specializes in filming real moments, authentic details, and the energy that makes your event stand out. Let’s chat about your next project.